Just As I Am
IAM Deep Nourish Hyaluronic Acid Shampoo
Shoppers like the soft and clean after-feel, with the caveat that it performs best on hair not already prone to excess oil.
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Signal breakdown
Search momentum
79.8
Shop velocity
71.0
Review sentiment
61.6
8-week signal trend
Current signal onlyNow 44
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Key ingredients
| Ingredient | Function | Evidence |
|---|---|---|
| Hyaluronic Acid | supports lasting moisture for hydrated hair | Strong |